Meet the coaches

rocky ursino, Head coach


Rocky Ursino is a USAT accredited Coach and the Head Coach and owner of PR Performance in Bellevue, WA.  He is a 14 time Ironman, Ironman Kona World Championship finisher, 10 time Marathoner, 8 time Boston Marathon qualifier and 2 time USAT All American. 

An Elite AG athlete in the Northwest, Rocky has been ranked in the top 10 in his age group in both the Sprint and Olympic Distances. 

Rocky has been coaching athletes of all levels for over 15 years.  From age group podiums to Ironman Kona and Boston Marathon Qualifiers, his expertise lies in his great care and hands on approach in coaching and developing his athletes in preparation for their races. Working you hard to develop your physical game, Rocky also spends time developing your mental game.  “On race day, it’s just you and the open miles ahead and you have to be mentally prepared to take on the task.”  

Sitting on the sidelines isn’t an option for Rocky.  The best way to continue to learn about the sport and develop his coaching and leadership skills Rocky is still racing at a high level.  “If I’m going to talk the talk I better continue to walk the walk with my athletes.” 

In 2018 after two knee surgeries, Rocky came back strong as ever placing 5th AG at Coeur D’Alene 70.3 with the careful guidance of coach David Tilbury-Davis, earning him a slot to the 70.3 World Championships in South Africa.

Whether that’s as simple as getting you moving 5 days a week to improving your 5K time to qualifying you for Kona or the Boston Marathon, Rocky’s goal is to pull out that PR, Personal Record, from each of his athletes. 


Kirsten Purdy

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Kirsten Purdy has a background in competitive swimming and has been involved in the sport of triathlon since 2002.  She has raced all distances from Sprint to Ironman with a podium finish at Hawaii 70.3.  She consistently is placing in the top of her age group locally.  

Kirsten has been coaching since 2011, holds a current USAT coaching certification and actively pursues further education in all areas of the sport. She works closely with athletes of all abilities helping to define their goals and limiters, thus establishing training objectives and a purpose to each workout.  Kirsten’s athletes consistently are performing well and achieving their goals year after year.  One sign of an excellent coach is athlete retention, and Kirsten’s athletes have been with her for years.  They believe in her abilities and they believe in the process.  A strong focus is placed on functional strength training and getting her athletes to the race healthy and ready to meet their goals.

Having raised two teenagers, Kirsten understands the need to balance training with family and career and tailors a specific plan that fits into your busy schedule.


Michael Covey

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Michael Covey comes to PR Performance with 19 years of personal training and coaching experience. He graduated from Western Washington University with a degree in Exercise Science. At a very young age Michael became active in cycling, swimming, cross country, lifting, wrestling, fishing, hiking, mountaineering and of course, triathlons. Michael holds certifications through ACSM-Exercise Physiologist, USAT Level 1 and Level 2 and USA Cycling Level 1. Michael specializes in sprint distance triathlons to Ironman distance, Ultra Running, Long Distance Cycling and Climbing Mountains. 

After working for 16 years as a Professional Trainer and Triathlon Coach for The Pro Club, Michael moved with his family to Texas. He currently resides in Austin Texas and continues to coach local athletes in the Seattle/Bellevue area.


Robin White


Coming from a background of ski racing, swimming and crew, Robin found and fell in love with the sport of triathlon in 1998.  After nearly twenty years racing in all distances, her favorite part remains the encouraging and friendly nature of the sport.  She has a passion to help others both reach their potential and find the joy in competing.  

A 5-time Ironman, 2-time Kona qualifier, and 13-time 70.3 finisher, she has consistently been on the podium, including overall age group wins at Ironman Louisville and Ironman 70.3 Raleigh. A USAT All-American, she also competed for Team USA at the ITU World Championship, as well as being the overall female winner of local sprint and Olympic tris such as Lake Stevens, Eastside Tri, Whidbey Island, Lake Tye, and Black Diamond.

As a wife and mom of two teen girls, she has an interest in balancing triathlon and busy life schedules.  Her approach to coaching involves listening closely to her athletes to create plans tailored to each individual’s goals, background, and lifestyle.

Robin holds certifications from USAT (Level 1), USMS (Levels 1 and 2), and is an RRCA-certified running coach. She enjoys continued collaboration with the PR Performance coaching staff to bring her athletes the best in training and multi-sport knowledge.


Daniel Flahiff


Daniel Flahiff is a ACSM-CPT (Certified Personal Trainer), USAT Certified Coach, USA Cycling Level 3 Coach, USA Track and Field Level 1 Coach and sits on the Board of Directors for the USATPNW. 

At the age of 42, Daniel was clinically obese. Daniel decided to get off the couch and take control of his life.  He is an Ironman, and ITU World Championship Qualifier, a USAT Nationals Qualifier and a 2X USSSA Snowshoe Nationals Qualifier. He is a marathoner, triathlete and coach. Daniel helps you get back to the basics to achieve success: nutrition, exercise, recovery and most of all, accountability. It's simple, it's elegant and it gets results. 

Daniel is passionate about each and every one of us being able to take the most active role in our own lives as possible. Daniel works with all levels, from folks looking for a structured weight loss program to people simply needing to get off the couch and get moving, to novice and veteran triathletes and runners.  “Words I live by, Destiny is not a mystery, it’s a decision.”  


karoline jones

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Karoline Jones has competed in multisport racing with events at the local, regional and international level since 2002. She has competed in triathlon races ranging from sprint to half-iron distance courses, running races from 5K to half-marathons, cycling events (time trials), and multisport events including duathlon and aquabike races.  She has earned podium finishes at every distance, with a recent 3rd in Age Group at the 2018 Calgary 70.3 Ironman.

Karoline is a professional sales coach, mentor & manager and has been involved in coaching athletes since 2007, starting with the Danskin Triathlon training group, Girls on the Run, Team Luna Chix Seattle Chapter and InFitness Running Group. 

Karoline has worked with men & women of all ages and abilities, and has helped athletes achieve goals in every distance of multisport racing. Having a special interest in working with athletes who are working their way to full and half-iron distance course races, she is passionate about helping people achieve their goals, stay injury free and have fun along the way.  She is both a USAT and USMS Member and is working on triathlon coaching certification.


melinda burdo


Simply put, Mel is a Bad A$$!  She tackles every workout and every race with a fire that is commendable, all the while with a beaming smile on her face that is infectious.  She is a cyclist by trade, racing as a Cat 4, and has ridden in the French Alps on many of the famous Tour de France routes.  Mel added swimming and running to her repertoire in 2013.  Her first place standing in many Sprint and Olympic Distance races earned her a berth to the USAT National Championships in 2015.

Mel suffered a set back in 2015 with a severe back injury that sidelined her for the greater part of 2 years.  With the careful guidance of her coach, she came back to the sport and was rewarded by winning her Age Group and placing 3rd Overall in the 2017 Penticton Long Course Aquabike.  She went on to place 9th in her Age Group at the USAT Aquabike Nationals in Miami, qualifying her for the 2018 Aquabike World Championships in Denmark.  During her training she also found a new love for endurance open water swimming, completing her first 10K Open Water Swim race in 2017.  

Merely weeks after coming back from running in 2018, Mel placed 11the OA and 3rd AG at the Black Diamond Olympic Triathlon!

As she takes on new athletes, Mel is excited to put what she knows about training, racing and nutrition into play all the while remaining vigilant about overall health.  “As an athlete in my 50’s there are so many factors to consider other than just training.  Coming back from a severe injury and learning the perfect balance for me, as an athlete, has given me great insight into the sport.”  

Mel is an Ironman Certified Coach and continues to be mentored by Coaches Rocky Ursino and David Tilbury-Davis.



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Kyle Johnson has more than 30 years of national level coaching success. His commitment to the sport of swimming, talent and leadership ability landed him a full scholarship to Texas Christian University, where he served as team captain.

Coach Kyle has defined a style of coaching and has created a technical training curriculum that has driven the development of Olympic Trial Qualifiers, IRONMAN World Championship Qualifiers, NCAA Championship Qualifiers, USA Senior National Finalists, Junior National Finalists, and professional triathletes. He collaborates with world-renowned physiologists, physical therapists, human development and programming experts to guide athletes of all ages to experience healthy, reliable, and process-driven success. Kyle has competed in triathlons over the past 20 years, and serves as a technical consultant for the USA Triathlon (USAT) collegiate recruitment program.

Kyle is an Ironman Certified Coach.


Eric Brushaber


Eric Brushaber has an extensive swimming background including 17 NCAA All-American honors, 11 national top-ten swims through United States Masters Swimming and is a former Olympic trials qualifier in the 50 meter freestyle.  Eric has been competing in triathlons since high-school and now competes in Aquabikes after rupturing his Achilles, winning his age group 4 consecutive years at the Vineman Southwest Regional Championships.  He has his sights set on qualifying for the 2019 Aquabike World Championships in Pontevedra, Spain.

Eric has been coaching athletes of all levels for over 15 years, from age group champions to Ironman Kona Qualifiers and always takes pride in helping others improve their swimming confidence, stroke efficiency, technique, endurance and speed.  His empathy and encouragement will help any triathlete reach their goals, be it just “surviving the swim” or earning the ROKA first out of the water award!  

Eric’s approach to coaching is outlining a structured and achievable plan for each individual athlete.  Capturing videos of swimmer’s form and providing a comprehensive stroke analysis is something his coached athletes find extremely valuable.  If your swimming falls into the latter part of the common triathlon manta, “Race your strength and train your weakness,” Eric will be with you every stoke to make you confident and prepared come race-day!


Marne Sall


Meet Coach Marne -- Marne brings a unique blend of first-hand experience and zest for adventure to the team having been involved with triathlon / multi-sport training and racing since 2003.  

Her introduction to the multi-sport lifestyle began with completing the Seattle to Portland Bike Ride (200+ miles) in both the one day and two-day event format.  Having caught the “endurance and active lifestyle bug” from there, Marne jumped out of comfort zone over the years to experience triathlon at the Sprint, Olympic, Half Ironman and full Ironman distances all while balancing other life priorities.  

Yes, you can achieve balance with an active lifestyle, on your terms with a trusted advisor – that's why personalized coaching works so well.  She brings experience and passion to her coaching style having completed over 80 multi-sport events including 3 full Ironmans, 9 Half Ironmans, and 2 marathons in the Seattle-area and extending into California, Canada and Hawaii.  

Tap into Marne’s 7 years of experience as a contributing team member and mentor on the Team LUNA Chix Seattle – Triathlon and Cycling Teams focused on helping women begin or extend confidence in the disciplines of swimming, cycling and running.  

Marne became a certified Ironman Coach in 2019.  She is an advocate of continuous learning both through formal education and first-hand experiences.  She partners closely with the other coaches on staff to bring real-life experience, expertise and dedication into your individual athlete journey – training, a balanced lifestyle, gratification to toe the start line successfully and finish line medals – all included!


Drew Graham - coach and team logistics manager


Drew Graham has been involved and racing in the sport of triathlon since 2005. From Sprint distance races to Ironman, Drew is well adept of all facets of this sport.   He is a 3 time Ironman and has competed in over 10 Half Ironman distance races.  In 2016 Drew took on the challenge of Xterra, placing 2nd in his Age Group and adding to his breadth of knowledge and expertise to the sport. “Xterra was unlike any race I’ve competed in.  Not only are you swimming, biking and running but your mind is engaged every second of the race given the technical aspects of the course.” Xterra provided a new training outlet for Drew as well. “Mixing it up is always beneficial.”

Drew has been coaching for over 6 years. He has successfully coached athletes at all levels over several disciplines. He takes great care in ensuring that his athletes are well prepared for their events. As an engineer by trade, Drew is extremely technical. He always lets his athletes know the purpose behind every workout.  

Drew carefully maps out and tailors training plans for each individual athlete. His highest priority is keeping the athlete healthy while obtaining their race goals so that this becomes a lifestyle for them.

Drew is currently pursuing his USAT Coaching Certification.


andrea lopriore- registered dietiTian

Click here for Team PR Performance's Nutrition page.  Learn more about diet and nutrition services geared for optimizing your health and athletic performance with whole-foods based nutrition.